Job Description

Growth Marketing Specialist

Hybrid (3 days onsite, 2 days remote) – Brisbane, CA

To get the best candidate experience, please consider applying for a maximum of 3 applications within 12 months to ensure you are not duplicating efforts.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or assume sponsorship responsibilities for employment visas at this time.

About Odoo

Odoo is an open-source enterprise resource planning (ERP) platform that helps companies manage and streamline their operations through a single, integrated system. Our modular suite of business applications—covering everything from accounting and inventory to CRM and project management—works together seamlessly to support efficiency and growth.

Developed by a global open-source community of engineers and business experts, Odoo has become a flexible, scalable solution for organizations of all sizes. With over 12 million users in 120+ countries and more than 2,000 daily downloads, Odoo is scaling fast, powered by a product-first mindset, a culture of creative problem-solving, and the energy of a startup.

About the Role

We're looking for an experienced Growth Marketing Specialist to build, maintain, and scale the digital advertising infrastructure that supports Odoo’s lead generation and brand awareness across paid social media.

This role is responsible for executing paid advertising initiatives, with a focus on paid social (and the expectation to support paid search). If you enjoy digging into data to uncover optimization opportunities, working with spreadsheets and pivot tables, and A/B testing copy and creative, this role is a strong fit.

Interview Process

• Recruiter Screen (30 mins)
• Take-Home PPC Exercise (~1 hour)
• Logic & Math Test (30 mins)
• Interview with Marketing Team Members (30-45 mins)
• Final Interview with VP of Marketing (30 mins)

Responsibilities:

• Manage paid social campaigns across channels, including event registrations, lead generation, content downloads, etc. Handle targeting, creative, bidding, A/B testing, analytics, and more.
• Contribute to paid search efforts as needed. While paid social is your primary focus, you’ll be expected to support paid search and build capability in this area over time.
• Optimize for performance metrics like CPA, CTR, conversion rate, and lead quality. Focus on improving ROAS through testing and best practices.
• Drive aggressive growth by identifying and executing high-impact strategies. Proactively seek opportunities to scale and improve efficiency.
• Plan, build, test, and iterate digital ad campaigns. Allocate budget effectively, run experiments, report performance, and refine approach.
• Work autonomously with a focus on high-impact activities. Communicate clearly and regularly with your team about progress and ideas.
• Report quarterly results using platform ad managers and Odoo CRM. Create clear, data-driven reports using spreadsheet formulas and visualizations.
• Support expansion to new channels like Quora, Reddit, etc.

Must-Have:

• Strong PPC experience managing mid-to-large budgets across social platforms. Can demonstrate results and outline campaign strategies.
• Willingness to learn from peers and adapt to a fast-changing SaaS environment.
• High attention to detail. Accuracy matters in attribution, branding, and platform integrity.
• Advanced spreadsheet skills. Proficient with formulas, pivot tables, and interpreting campaign performance metrics.
• Revenue-focused mindset. Understands how paid advertising ties directly to company growth and efficiency.
• Relevant experience. Strong background in paid social/search, ideally within SaaS. Certifications are a plus.
• Entrepreneurial and adaptable. Comfortable with ambiguity and fast-paced change. Takes initiative and contributes broadly.
• Self-driven learner. Continuously develops skills and seeks out knowledge. Asks for help when needed.

Nice to Have:

• Bachelor’s degree in Marketing, Business, Communications, Computer Science, or Writing
• Portfolio of past paid campaigns with measurable results
• Excellent writing skills—clear, concise, and brand-aware
• Experience with Meta Ads, LinkedIn Ads, and other major social platforms
• Strong analytical and spreadsheet skills; comfortable working with KPIs
• Experience with Adobe Creative Suite or Canva
• High attention to detail—careful with data, budgets, and messaging
• Interest in open-source software and/or experience in a SaaS or ERP company
• Available to start immediately
• French and/or Spanish language skills
• Experience with paid search or multi-touch campaign strategies

Compensation and Perks:

• Healthcare, Dental, Vision, Life Insurance, FSA, HSA Matching, 401K Matching, and Commuter Benefits
• PTO (Paid-time-off), paid sick days, and paid holidays
• Employee Assistance Program: 3 X 1-hour telehealth calls with certified mental health professionals
• $100 towards a work-from-home office setup
• Evolve in a nice working atmosphere with a passionate, growing team!
• Chef-prepared lunches - snacks, fruit, and coffee/drinks on tap!
• Company-sponsored events for groups of 6+ employees

The estimated annual compensation range for this role is $75,000-$100,000. Please note that actual salaries may vary within, above, or below this range based on factors such as education, training, experience, professional achievement, business needs, and location.

Ensuring a diverse and inclusive workplace where we learn from each other is core to Odoo's values. We welcome people of different backgrounds, experiences, abilities, and perspectives. We are an equal-opportunity employer and a pleasant and supportive place to work. Pursuant to the San Francisco Fair Chance Ordinance, we will consider employment-qualified applicants with arrest and conviction records.

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